SEO is a crucial and complex piece of modern content marketing. Even a little bit of SEO #knowledge can have a big impact on your marketing results.
After all, 93% of all online activities begin with a search engine. Even more, telling is that 75% of that #searching for something online never click past the first page of results.
So, SEO matters if you want your business to be seen online. This makes SEO a powerful branding tool. It’s also a rapidly growing field within the digital marketing industry.
This step-by-step guide will set you on the path to becoming an SEO expert. In the guide, we'll go over what you must master to become an SEO #expert:
1. Learn How Search Engines Work
2. Develop the Core Skills
3. Understand How to Run and Present an Effective Competitor Analysis
4. Regularly Use and Refine Your SEO Knowledge
5. Pick an Area to Hone Your Expertise
6. Understand and Perfect How to Track SEO Performance
7. Build a Strong SEO Network
8. Learn How to Explain SEO to Clients Not Familiar With the Industry
9. An SEO Expert’s Work Is Never Finished
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